I understand my family’s history as my fundament and inspiration, so allow me to share some of it :
The Schoyerer Family started producing fine wood furniture in Bavaria, Germany, around 1840. Andreas Schoyerer senior (1828 -1910)
founded the company in the small city of Cham, deeply nested in the heart of the Bavarian forest, in the borderlands to the Czech Republic.
In 1888 his son, Andreas Schoyerer Junior (1866 – 1946), succeeded his father. He had studied in the Munic school of arts and worked
in several buisnesses across Germany and in London before taking over the family buisness. He managed to lift the company to new heights.
In march 1902, the A.Schoyerer furniture company was nominated an official purveyor to the royal court of Bavaria.
Furniture and interiors were executed for the Royal House of Bavaria, the king of Saxonia, the Prussian emperor, castles on the river Rhine
in the West and Hungaria in the east. Other works included Catholic, Lutheranian and Jewish sacral buildings.
The social change of the Weimar republic brought on a broadening middle class, and private businesses as customers. In this time,
the A.Schoyerer Furniture Company introduced art nouveau into their designs and was at the forefront of bringing on Heimatschutzstil,
a lost link in German arts. It meant to fuse the regional traditional styles with architectural modernism.
In the 1930s however, the Nazi regime demanded a standardized “Volkskunst” for all of Germany, a uniform folkloric style.
The consequences to German culture, the arts, crafts and design specifically, were tragic. In the decades after WW2, led by Hans Schoyerer
and his son Paul Schoyerer, the company continued the traditional Bavarian style and managed to reach commercial success again.
The production site in Bavaria was closed in 2000.
The A.Schoyerer heritage has long progressed from its idylic small town origins in the beautiful Bavarian forest, to some of the most dynamic
and productive urban centres of the world:
Today, architect Julian Schoyerer in Frankfurt ( https://www.schoyerer.de ), interior architect Kristin Schoyerer (GMP Architekten – Berlin)
and Andreas Schoyerer (www.aschoyerer.com) in Rio de Janeiro, carry on the family legacy.